diff --git a/app/views/shared/_register_call.html.haml b/app/views/shared/_register_call.html.haml
index f4c03b7b92..54c55af680 100644
--- a/app/views/shared/_register_call.html.haml
+++ b/app/views/shared/_register_call.html.haml
@@ -1,6 +1,10 @@
 .alert-cta
   %h6
-    %a{href: registration_path, target: "_blank"}
+    -# Please forgive the hard-coded link:
+    -# The more elegant 'registration_path' resolves to /signup due to spree_auth_device > config > routes.rb
+    -# This is one of several possible fixes. Long-term, we'd like to bring the accounts page into OFN.
+    -# View the discussion here: https://github.com/openfoodfoundation/openfoodnetwork/pull/3174
+    %a{href: "/register", target: "_blank"}
       = t '.selling_on_ofn'
        
       %strong