diff --git a/app/views/subscription_mailer/placement_email.html.haml b/app/views/subscription_mailer/placement_email.html.haml
index 3a12a296e9..31f13b6513 100644
--- a/app/views/subscription_mailer/placement_email.html.haml
+++ b/app/views/subscription_mailer/placement_email.html.haml
@@ -3,11 +3,18 @@
 
 %p.callout
   = t("email_so_placement_explainer_html")
-  - allow_changes = !!@order.distributor.allow_order_changes?
-  = t("email_so_edit_#{allow_changes}_html",
-    orders_close_at: l(@order.order_cycle.orders_close_at, format: mail_long_datetime_format),
-    order_url: spree.order_url(@order))
-  = t("email_so_contact_distributor_html", distributor: @order.distributor.name, email: @order.distributor.contact.email)
+
+  - if @order.user.present?
+    - allow_changes = !!@order.distributor.allow_order_changes?
+    = t("email_so_edit_#{allow_changes}_html",
+      orders_close_at: l(@order.order_cycle.orders_close_at, format: mail_long_datetime_format),
+      order_url: spree.order_url(@order))
+    = t("email_so_contact_distributor_html", distributor: @order.distributor.name, email: @order.distributor.contact.email)
+  - else
+    = t("email_so_contact_distributor_to_change_order_html",
+      orders_close_at: l(@order.order_cycle.orders_close_at, format: mail_long_datetime_format),
+      distributor: @order.distributor.name,
+      email: @order.distributor.contact.email)
 
 %p  
 %h4
diff --git a/config/locales/en.yml b/config/locales/en.yml
index 14eb3ebaf7..2efdb4d0e0 100644
--- a/config/locales/en.yml
+++ b/config/locales/en.yml
@@ -1461,6 +1461,7 @@ See the %{link} to find out more about %{sitename}'s features and to start using
   email_so_edit_true_html: "You can <a href='%{order_url}'>make changes</a> until orders close on %{orders_close_at}."
   email_so_edit_false_html: "You can <a href='%{order_url}'>view details of this order</a> at any time."
   email_so_contact_distributor_html: "If you have any questions you can contact <strong>%{distributor}</strong> via %{email}."
+  email_so_contact_distributor_to_change_order_html: "This order was automatically created for you. You can make changes until orders close on %{orders_close_at} by contacting <strong>%{distributor}</strong> via %{email}."
   email_so_confirmation_intro_html: "Your order with <strong>%{distributor}</strong> is now confirmed"
   email_so_confirmation_explainer_html: "This order was automatically placed for you, and it has now been finalised."
   email_so_confirmation_details_html: "Here's everything you need to know about your order from <strong>%{distributor}</strong>:"
diff --git a/spec/mailers/subscription_mailer_spec.rb b/spec/mailers/subscription_mailer_spec.rb
index 662317ad6e..7e8ce249d4 100644
--- a/spec/mailers/subscription_mailer_spec.rb
+++ b/spec/mailers/subscription_mailer_spec.rb
@@ -56,19 +56,37 @@ describe SubscriptionMailer do
         SubscriptionMailer.placement_email(order, {}).deliver
       end
 
-      let(:customer) { create(:customer, enterprise: shop) }
+      context "when the customer has a user account" do
+        let(:customer) { create(:customer, enterprise: shop) }
 
-      it "provides link to make changes" do
-        expect(body).to match /<a #{order_link_href} #{order_link_style}>make changes<\/a>/
-        expect(body).to_not match /<a #{order_link_href} #{order_link_style}>view details of this order<\/a>/
+        it "provides link to make changes" do
+          expect(body).to match /<a #{order_link_href} #{order_link_style}>make changes<\/a>/
+          expect(body).to_not match /<a #{order_link_href} #{order_link_style}>view details of this order<\/a>/
+        end
+
+        context "when the distributor does not allow changes to the order" do
+          let(:shop) { create(:enterprise, allow_order_changes: false) }
+
+          it "provides link to view details" do
+            expect(body).to_not match /<a #{order_link_href} #{order_link_style}>make changes<\/a>/
+            expect(body).to match /<a #{order_link_href} #{order_link_style}>view details of this order<\/a>/
+          end
+        end
       end
 
-      context "when the distributor does not allow changes to the order" do
-        let(:shop) { create(:enterprise, allow_order_changes: false) }
+      context "when the customer has no user account" do
+        let(:customer) { create(:customer, enterprise: shop, user: nil) }
 
-        it "provides link to view details" do
-          expect(body).to_not match /<a #{order_link_href} #{order_link_style}>make changes<\/a>/
-          expect(body).to match /<a #{order_link_href} #{order_link_style}>view details of this order<\/a>/
+        it "does not provide link" do
+          expect(body).to_not match /#{order_link_href}/
+        end
+
+        context "when the distributor does not allow changes to the order" do
+          let(:shop) { create(:enterprise, allow_order_changes: false) }
+
+          it "does not provide link" do
+            expect(body).to_not match /#{order_link_href}/
+          end
         end
       end
     end