diff --git a/db/migrate/20231103061213_add_terms_of_service_accepted_at_to_spree_users.rb b/db/migrate/20231103061213_add_terms_of_service_accepted_at_to_spree_users.rb
index b7b357adcd..ead6faa159 100644
--- a/db/migrate/20231103061213_add_terms_of_service_accepted_at_to_spree_users.rb
+++ b/db/migrate/20231103061213_add_terms_of_service_accepted_at_to_spree_users.rb
@@ -3,7 +3,18 @@ class AddTermsOfServiceAcceptedAtToSpreeUsers < ActiveRecord::Migration[7.0]
     add_column :spree_users, :terms_of_service_accepted_at, :datetime
 
     if Spree::Config.enterprises_require_tos == true
-      Spree::User.update_all(terms_of_service_accepted_at: Time.zone.now)
+      # Update only user who are owners of at least 1 enterprise
+      ActiveRecord::Base.sanitize_sql(["
+         UPDATE spree_users
+         SET terms_of_service_accepted_at = :time
+         WHERE spree_users.id IN(
+           SELECT id FROM spree_users WHERE EXISTS (
+             SELECT 1 FROM enterprises WHERE spree_users.id = enterprises.owner_id
+           )
+        )".squish,
+        time: Time.zone.now
+      ])
+      ActiveRecord::Base.connection.execute(sql)
     end
   end