diff --git a/config/locales/en_FR.yml b/config/locales/en_FR.yml
index fbcc329e6c..29e10d88a3 100644
--- a/config/locales/en_FR.yml
+++ b/config/locales/en_FR.yml
@@ -702,8 +702,9 @@ en_FR:
           enable_subscriptions_true: "Enabled"
           shopfront_message: "Shopfront Message"
           shopfront_message_placeholder: >
-              An optional explanation for customers detailing how your shopfront works,
-              to be displayed above the product list on your shop page.
+              An optional message to welcome customers and explain how to shop with
+              you. If text is entered here it will be displayed in a home tab when
+              customers first arrive at your shopfront.
           shopfront_message_link_tooltip: "Insert / edit link"
           shopfront_message_link_prompt: "Please enter a URL to insert"
           shopfront_closed_message: "Shopfront Closed Message"