diff --git a/app/models/spree/line_item.rb b/app/models/spree/line_item.rb
index fed86cd802..c1312df1dd 100644
--- a/app/models/spree/line_item.rb
+++ b/app/models/spree/line_item.rb
@@ -24,6 +24,8 @@ module Spree
     before_validation :copy_price
     before_validation :copy_tax_category
     before_validation :copy_dimensions
+    before_validation :copy_product_name, on: :create
+    before_validation :copy_variant_name, on: :create
 
     validates :quantity, numericality: {
       only_integer: true,
@@ -250,6 +252,18 @@ module Spree
       adjustments.enterprise_fee
     end
 
+    def full_variant_name
+      return variant_name if variant_name.present?
+
+      variant.full_name
+    end
+
+    def full_product_name
+      return product_name if product_name.present?
+
+      variant.product.name
+    end
+
     private
 
     def computed_weight_from_variant
@@ -274,6 +288,18 @@ module Spree
       order.create_tax_charge!
     end
 
+    def copy_product_name
+      return if variant.nil? || variant.product.nil?
+
+      self.product_name = variant.product.name
+    end
+
+    def copy_variant_name
+      return if variant.nil?
+
+      self.variant_name = variant.full_name
+    end
+
     def update_inventory_before_destroy
       # This is necessary before destroying the line item
       #   so that update_inventory will restore stock to the variant
diff --git a/app/services/line_item_syncer.rb b/app/services/line_item_syncer.rb
index 010312fef4..fb2af07b13 100644
--- a/app/services/line_item_syncer.rb
+++ b/app/services/line_item_syncer.rb
@@ -77,7 +77,7 @@ class LineItemSyncer
   end
 
   def add_order_update_issue(order, line_item)
-    issue_description = "#{line_item.product.name} - #{line_item.variant.full_name}"
+    issue_description = "#{line_item.product.name} - #{line_item.full_variant_name}"
     issue_description << " - #{stock_issue_description(line_item)}" if line_item.insufficient_stock?
     order_update_issues.add(order, issue_description)
   end
diff --git a/db/migrate/20250416074033_add_product_name_to_line_items.rb b/db/migrate/20250416074033_add_product_name_to_line_items.rb
new file mode 100644
index 0000000000..92c256fdae
--- /dev/null
+++ b/db/migrate/20250416074033_add_product_name_to_line_items.rb
@@ -0,0 +1,7 @@
+# frozen_string_literal: true
+
+class AddProductNameToLineItems < ActiveRecord::Migration[7.0]
+  def change
+    add_column :spree_line_items, :product_name, :string
+  end
+end
diff --git a/db/migrate/20250713110052_add_variant_name_to_line_items.rb b/db/migrate/20250713110052_add_variant_name_to_line_items.rb
new file mode 100644
index 0000000000..dffc7735d6
--- /dev/null
+++ b/db/migrate/20250713110052_add_variant_name_to_line_items.rb
@@ -0,0 +1,7 @@
+# frozen_string_literal: true
+
+class AddVariantNameToLineItems < ActiveRecord::Migration[7.0]
+  def change
+    add_column :spree_line_items, :variant_name, :string
+  end
+end
diff --git a/db/schema.rb b/db/schema.rb
index 9ebfe7a970..ccbcc56233 100644
--- a/db/schema.rb
+++ b/db/schema.rb
@@ -579,6 +579,8 @@ ActiveRecord::Schema[7.1].define(version: 2025_11_26_005628) do
     t.decimal "width", precision: 8, scale: 2
     t.decimal "depth", precision: 8, scale: 2
     t.string "unit_presentation"
+    t.string "product_name"
+    t.string "variant_name"
     t.index ["order_id"], name: "index_line_items_on_order_id"
     t.index ["variant_id"], name: "index_line_items_on_variant_id"
   end
diff --git a/lib/reporting/reports/bulk_coop/base.rb b/lib/reporting/reports/bulk_coop/base.rb
index 371713d676..bc7503d2f7 100644
--- a/lib/reporting/reports/bulk_coop/base.rb
+++ b/lib/reporting/reports/bulk_coop/base.rb
@@ -85,7 +85,7 @@ module Reporting
         end
 
         def product_name(line_items)
-          line_items.first.product.name
+          line_items.first.full_product_name
         end
 
         def remainder(line_items)
@@ -118,7 +118,7 @@ module Reporting
         end
 
         def variant_product_name(line_items)
-          line_items.first.variant.product.name
+          line_items.first.full_product_name
         end
 
         def weight_from_unit_value(line_items)
diff --git a/lib/reporting/reports/orders_and_fulfillment/base.rb b/lib/reporting/reports/orders_and_fulfillment/base.rb
index fef26eb194..8c083efe25 100644
--- a/lib/reporting/reports/orders_and_fulfillment/base.rb
+++ b/lib/reporting/reports/orders_and_fulfillment/base.rb
@@ -41,7 +41,7 @@ module Reporting
         end
 
         def variant_name
-          proc { |line_items| line_items.first.variant.full_name }
+          proc { |line_items| line_items.first.full_variant_name }
         end
 
         def variant_sku
@@ -57,7 +57,7 @@ module Reporting
         end
 
         def product_name
-          proc { |line_items| line_items.first.variant.product.name }
+          proc { |line_items| line_items.first.full_product_name }
         end
 
         def product_tax_category
diff --git a/lib/reporting/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor.rb b/lib/reporting/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor.rb
index 039ed25e6d..83f5d31704 100644
--- a/lib/reporting/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor.rb
+++ b/lib/reporting/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor.rb
@@ -25,7 +25,7 @@ module Reporting
             },
             {
               group_by: proc { |line_items, _row| line_items.first.variant },
-              sort_by: proc { |variant| variant.product.name }
+              sort_by: proc { |variant| variant.line_items.first.full_product_name }
             },
             {
               group_by: :hub,
diff --git a/spec/factories/line_item_factory.rb b/spec/factories/line_item_factory.rb
index f575fb0d3b..284c7440d8 100644
--- a/spec/factories/line_item_factory.rb
+++ b/spec/factories/line_item_factory.rb
@@ -6,6 +6,7 @@ FactoryBot.define do
     price { BigDecimal('10.00') }
     order
     variant
+    product_name { variant.product.name }
   end
 
   factory :line_item_with_shipment, parent: :line_item do
diff --git a/spec/lib/reports/orders_and_fulfillment/order_cycle_customer_totals_report_spec.rb b/spec/lib/reports/orders_and_fulfillment/order_cycle_customer_totals_report_spec.rb
index f7e4231fc1..892a592afe 100644
--- a/spec/lib/reports/orders_and_fulfillment/order_cycle_customer_totals_report_spec.rb
+++ b/spec/lib/reports/orders_and_fulfillment/order_cycle_customer_totals_report_spec.rb
@@ -28,7 +28,7 @@ RSpec.describe Reporting::Reports::OrdersAndFulfillment::OrderCycleCustomerTotal
         completed_at: order_date,
       ).tap do |order|
         order.line_items[0].variant.supplier.update(name: "Apple Farmer")
-        order.line_items[0].product.update(name: "Apples")
+        order.line_items[0].update(product_name: "Apples")
         order.line_items[0].variant.update(sku: "APP")
       end
     end
diff --git a/spec/lib/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor_report_spec.rb b/spec/lib/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor_report_spec.rb
index eb4f5661f3..cc1fe3c826 100644
--- a/spec/lib/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor_report_spec.rb
+++ b/spec/lib/reports/orders_and_fulfillment/order_cycle_supplier_totals_by_distributor_report_spec.rb
@@ -32,9 +32,10 @@ module Reporting
           end
 
           it "lists products sorted by name" do
-            order.line_items[0].variant.product.update(name: "Cucumber")
-            order.line_items[1].variant.product.update(name: "Apple")
-            order.line_items[2].variant.product.update(name: "Banane")
+            order.line_items[0].update(product_name: "Cucumber")
+            order.line_items[1].update(product_name: "Apple")
+            order.line_items[2].update(product_name: "Banane")
+
             product_names = report.rows.map(&:product).compact_blank
             expect(product_names).to eq(["Apple", "Banane", "Cucumber"])
           end
@@ -79,9 +80,9 @@ module Reporting
           end
 
           it "lists products sorted by name" do
-            order.line_items[0].variant.product.update(name: "Cucumber")
-            order.line_items[1].variant.product.update(name: "Apple")
-            order.line_items[2].variant.product.update(name: "Banane")
+            order.line_items[0].update(product_name: "Cucumber")
+            order.line_items[1].update(product_name: "Apple")
+            order.line_items[2].update(product_name: "Banane")
             product_names = report.rows.map(&:product).compact_blank
             # only the supplier's variant is displayed
             expect(product_names).to include("Cucumber")
diff --git a/spec/lib/reports/orders_and_fulfillment/orders_cycle_supplier_totals_report_spec.rb b/spec/lib/reports/orders_and_fulfillment/orders_cycle_supplier_totals_report_spec.rb
index 1fd1ae3841..a76c4448fc 100644
--- a/spec/lib/reports/orders_and_fulfillment/orders_cycle_supplier_totals_report_spec.rb
+++ b/spec/lib/reports/orders_and_fulfillment/orders_cycle_supplier_totals_report_spec.rb
@@ -23,14 +23,14 @@ RSpec.describe Reporting::Reports::OrdersAndFulfillment::OrderCycleSupplierTotal
     report.table_rows
   end
 
+  let(:item) { order.line_items.first }
+  let(:variant) { item.variant }
+
   it "generates the report" do
     expect(report_table.length).to eq(1)
   end
 
   describe "total_units column" do
-    let(:item) { order.line_items.first }
-    let(:variant) { item.variant }
-
     it "contains a sum of total items" do
       variant.update!(variant_unit: "items", variant_unit_name: "bottle", unit_value: 6) # six-pack
       item.update!(final_weight_volume: nil) # reset unit information
@@ -178,4 +178,21 @@ RSpec.describe Reporting::Reports::OrdersAndFulfillment::OrderCycleSupplierTotal
     expect(last_column_title).to eq "SKU"
     expect(first_row_last_column_value).to eq variant_sku
   end
+
+  it "doesn't update product name in report" do
+    variant_sku = order.line_items.first.variant.sku
+    last_column_title = table_headers[-3]
+    first_row_last_column_value = report_table.first[-3]
+
+    expect(last_column_title).to eq "SKU"
+    expect(first_row_last_column_value).to eq variant_sku
+
+    expect(report_table.first[1]).to eq(variant.product.name)
+    product_name = variant.product.name
+    variant.product.update(name: "#{product_name} Updated")
+
+    new_report = described_class.new(current_user, params)
+
+    expect(new_report.table_rows.first[1]).to eq(product_name)
+  end
 end
diff --git a/spec/models/spree/line_item_spec.rb b/spec/models/spree/line_item_spec.rb
index 5ece7b8034..616c95a134 100644
--- a/spec/models/spree/line_item_spec.rb
+++ b/spec/models/spree/line_item_spec.rb
@@ -62,6 +62,17 @@ RSpec.describe Spree::LineItem do
     end
   end
 
+  context '#full_variant_name' do
+    it "returns variant's full name" do
+      expect(line_item.full_variant_name).to eq(line_item.variant.full_name)
+    end
+
+    it "uses variant.full_name when variant_name is nil" do
+      line_item.variant_name = nil
+      expect(line_item.full_variant_name).to eq(line_item.variant.full_name)
+    end
+  end
+
   describe '.currency' do
     it 'returns the globally configured currency' do
       line_item.currency == 'USD'
diff --git a/spec/services/orders/sync_service_spec.rb b/spec/services/orders/sync_service_spec.rb
index 31fe0d4136..594e76ae11 100644
--- a/spec/services/orders/sync_service_spec.rb
+++ b/spec/services/orders/sync_service_spec.rb
@@ -438,7 +438,7 @@ RSpec.describe Orders::SyncService do
           expect(order.reload.total.to_f).to eq 59.97
           line_item = order.line_items.find_by(variant_id: sli.variant_id)
           expect(syncer.order_update_issues[order.id])
-            .to include "#{line_item.product.name} - #{line_item.variant.full_name} - " \
+            .to include "#{line_item.product.name} - #{line_item.full_variant_name} - " \
                         "Insufficient stock available"
         end
 
@@ -453,7 +453,7 @@ RSpec.describe Orders::SyncService do
 
           line_item = order.line_items.find_by(variant_id: sli.variant_id)
           expect(syncer.order_update_issues[order.id])
-            .to include "#{line_item.product.name} - #{line_item.variant.full_name} - Out of Stock"
+            .to include "#{line_item.product.name} - #{line_item.full_variant_name} - Out of Stock"
         end
       end
     end
@@ -498,7 +498,7 @@ RSpec.describe Orders::SyncService do
           expect(changed_line_item.reload.quantity).to eq 2
           expect(order.reload.total.to_f).to eq 79.96
           expect(syncer.order_update_issues[order.id])
-            .to include "#{changed_line_item.product.name} - #{changed_line_item.variant.full_name}"
+            .to include "#{changed_line_item.product.name} - #{changed_line_item.full_variant_name}"
         end
       end
     end