diff --git a/app/assets/javascripts/templates/question_mark_with_tooltip.html.haml b/app/assets/javascripts/templates/question_mark_with_tooltip.html.haml
index b3892d436b..b96ce49b50 100644
--- a/app/assets/javascripts/templates/question_mark_with_tooltip.html.haml
+++ b/app/assets/javascripts/templates/question_mark_with_tooltip.html.haml
@@ -1,8 +1,6 @@
 .joyride-tip-guide.question-mark-tooltip{ng: {class: "{ in: tt_isOpen, fade: tt_animation }", show: "tt_isOpen"}}
   .background{ng: {click: "tt_isOpen = false"}}
   .joyride-content-wrapper
-    This is the unit price of this item. 
-    %br/
-    It allows you to compare the price of products across varying sizes and weights.
+    {{ "js.shopfront.unit_price_tooltip" | t }}
   %span.joyride-nub.bottom
   
\ No newline at end of file
diff --git a/config/locales/en.yml b/config/locales/en.yml
index 4237d739f1..20113db4d4 100644
--- a/config/locales/en.yml
+++ b/config/locales/en.yml
@@ -2775,6 +2775,7 @@ See the %{link} to find out more about %{sitename}'s features and to start using
         min_quantity: "Min quantity"
         max_quantity: "Max quantity"
       price_breakdown: "Price breakdown"
+      unit_price_tooltip: "This is the unit price of this product. It allows you to compare the price of products independent of packaging sizes & weights."
     variants:
       on_demand:
         "yes": "On demand"