diff --git a/app/views/modals/_learn_more.html.haml b/app/views/modals/_learn_more.html.haml
index 4b543e8f5c..465f903504 100644
--- a/app/views/modals/_learn_more.html.haml
+++ b/app/views/modals/_learn_more.html.haml
@@ -1,3 +1,9 @@
-%h3 I'm a modal!
-CONTENT!
+%h2 How it works
+%h5 Shop the Open Food Network
+%p Search for a food hub near you to start shopping! You can expand each food hub to see what kinds of goodies are available, and click through to start shopping.
+%h5 Pick-ups, delivery & shipping costs
+%p Some food hubs deliver to your door, while others require you to pick-up your purchases. You can see which options are available on the homepage, and select which you'd like at the shopping and check-out pages. Delivery will cost more, and pricing differs from hub-to-hub.
+%h5 Learn more
+%p If you want to learn more about the Open Food Network, how it works, and get involved, check out:
+%a.button{:href => "http://www.openfoodnetwork.org" , :target => "_blank" } Open Food Network
%a.close-reveal-modal{"ng-click" => "cancel()"} ×